CECIP Newsletter Q1 2021
CECIP launches ‘world with weighing’ campaign
Weighing is an essential part of our daily lives, from the moment you’re born to the food you eat every day. However, the general public and many businesses are not always aware of the importance of quality weighing. Therefore, CECIP launched the ‘world with weighing’ campaign which gives a wide range of examples to users and buyers of weighing instruments on the use of reliable weighing in various areas. The aim is indirectly to convince the uses and buyers to invest in quality weighing instruments and the appropriate maintenance. This will be done in the three parts of the campaign. The first part of the campaign focusses on the daily lives where is shown how the world would look like without weighing. For example, the prices for certain products that are normally weighed seem unfair. In the second part there will be a focus on the importance for businesses such as the impact unreliable weighing has on quality of production. Finally, the third part will inform the target audience about the legal metrology framework and the need for being compliant.
During the next months a number of visuals with examples will be promoted via social media, articles will be published in magazines, video’s shared and a dedicated website (www.worldwithweighing) is launched. With the help of the national associations this was also translated in different languages. All interested parties are invited to follow the campaign via the website or the CECIP social media.
Input from CECIP to discussion on EU metrology directives
CECIP provided input to the discussion on the fitness for purpose of Directive 2014/31/EU on non-automatic weighing instruments and Directive 2014/32/EU on Measuring Instruments. While the directives...